Keeping track of the green
Giving new meaning to 'greenbacks'While some would complain that John Deere equipment is expensive, others
would say it helps them save money.
The original "Titewads"

Photo © 2000 Nick Cedar
From a lip-like coin purse to a "postal
card" printed on soft suede-like leather from 1905, this assortment of wallets shows
the variety of leather-goods bearing the John Deere name and trademark. Three of the
wallets are known as "Titewads" due to their narrow folding design. |
For the latter, John Deere promotional wallets, billfolds,
coin purses, and banks are ideal places to keep their extra dough. These currency-related
collectibles can now be found on the memorabilia market for much more than their original
price!
Collectors can find it rather ironic that they have to pay a
pretty penny for something called a "Titewad," which is an early billfold design
that folds into a tiny rectangle. Coin banks of several varieties existed, although none
are quite as famous as the "blacksmith" bank model. Other popular banks include
the "low-cost fuels" oil can issued for Deere’s centennial celebration and
the mailbox with the yellow bird. Even paper money and wooden nickels have been
"minted" by Deere & Company as part of various promotional efforts.
Greenbacks in a Titewad
Spotted in John Deere souvenir catalogs as early as 1916, the
three wallets shown in the photo are called "Titewads" as a result of their
narrow folded design. 
The "Titewad" imprint states it was "patented Nov.
29, 1909." A 1930 catalog says, "The John Deere TiteWad bill fold for new-sized
currency…is an exceptionally high-grade souvenir made of the best calf-skin. It is a
possession any customer will prize. Price 30 cents each, plus postage." By 1940,
dealers were able to buy these for 55 cents each.
The dark brown ones feature the bust of John Deere on the outer
cover. The inside of one was stamped "John Deere Harvester Works" while others
are found blank or imprinted with a different factory. The upper wallet of lighter brown
leather is imprinted with an aerial view of the "John Deere Plow Works. Largest in
the World."
Bank on John Deere quality
John Deere released several promotional coin banks over the
years.
Photo © 2000 Nick Cedar
This trio of banks shows the hero as John Deere, the
blacksmith. His right arm holds a hammer, which pounds the coin into the anvil when a
spring-loaded button at the rear is depressed. This mechanical bank can be found in a
crude cast-iron version or plastic painted or gold-plated ones. |
One seems to attract the most attention —the blacksmith bank — partly due to its unusual history. Designed in the tradition of the
antique penny banks that were so popular in the 1800s, these mechanical banks featuring
John Deere as the blacksmith are nowhere near that old.
The 9-inch tall banks exist in a couple major variations —
mostly reproductions recently reissued by John Deere or fakes sold by unauthorized
wholesalers. An earlier cast-iron design weighs about 5 pounds, compared to the
lightweight plastic painted versions that were reproduced for the John Deere Expo 1994/New
Orleans Aftermarket 2000.
According to the Company, the crude cast-iron version was the
result of an almost-run promotion involving door prizes for the 1977 Farming Frontiers
John Deere Day shows. An informed source reports that the order for 18,000 banks to be
made in Taiwan was cancelled after top management decided the design was inferior in
quality and did not match the approved prototype. Production ceased and all tooling was
supposed to have been destroyed.
By 1984, Deere discovered a New Jersey wholesaler illegally
selling the banks as antique cast-iron reproductions.
A bird in the hand means money in the bank
Another popular bank is the mailbox with bird, which was first
used as a John Deere promotion during the 1960s.
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Photo © 2000 Nick Cedar
The 1980s and 1990s versions of this
coin bank did not include the bird. For original mailbox banks, prices range from $100 for
one in good condition (with bird) to $300 new in the box. Recent editions can be found for
$25 or less.
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Measuring 6 inches in length, these 1966 metal mailboxes
are green with yellow doors, a flag, leaping-deer logo decal, and a yellow finch perched
on top.
In 1984, a new version was introduced with a plastic flag and
decal on the front. Six years later, John Deere released another style of bank with molded
stripes in the box and a larger sticker-like decal.
The newest variations have a coin slot on the top, compared to
its location at the back of the earlier banks. All four types of mailbox banks include a
small lock and set of keys. Some versions allowed for personalization with a set of
stick-on letters.
Minting money
Whether it’s a wooden nickel or an actual dollar, John
Deere’s name, logo, and products can be found on these pieces of monetary
memorabilia.

Photo © 2000 Nick Cedar
This trio of wooden nickels may have a logo similar
to the 1912 trademark, but the products featured are only as old as 1930. Given the
low-quality painting process, the smudged ink makes these look rather rough and possibly
raises some doubts about authenticity. |
While wooden nickels were never really worth anything, the
ones touting John Deere equipment could certainly be worth more than 5 cents each today!
Dealers once gave away wooden nickels imprinted with advertising
messages like the three coins shown in the photo. Each one has a three-legged leaping deer
logo that best matches the 1912 trademark. However, judging from the products featured
—the General Purpose tractor, manure spreader, and heavy-duty farm wagon, these
pseudo-coins are newer than that.
For one thing, the GP tractor was introduced in 1928 and made
until 1935. But the vertical right-hand exhaust and left-hand air cleaner denote that this
was the large-bore "X/O crossover" model built from 1930 to 1935. The manure
spreader is the Model E, "The Original Low Down Spreader" introduced in 1932.
Note the early design with a seat at the front where a lucky driver would sit during this
unpleasant chore. The farm wagon appears to be a "Triumph" model first built in
1914. Deere built wood wagons until 1947.
Deere also actually printed paper money as part of a promotional
stint in 1979.
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Photo © 2000 Nick Cedar
This $25 bill will certainly make you look twice.
Instead of a bust from a hallowed leader of the United States, the famed stag deer
positioned inside the large letter "D" steals the limelight on this bill made by
the American Bank Note Company. Other denominations are known to exist. Printed and issued
in 1979 as part of a promotional effort, this $25 bill could be worth much more than its
face value to interested collectors.
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According to the legal wording on these bills, this money
"can be exchanged at face value for goods and services at any John Deere agricultural
dealership when properly endorsed by the registered owner." Rumored to have been
discontinued, recalled, and destroyed due to counterfeiting claims, John Deere money found
today may be selling for more than face value on the memorabilia market.
Taking titewads to an auction
As you can see, John Deere "green" means more than just
the famed color of equipment. Whether you’re out to make a quick buck or buy a coin
bank to fund your hobby, be sure to put your wallet in "Titewad" mode before
bidding on any currency-related collectibles.
Text © 2000 Brenda
Kruse; photos © 2000 Nick Cedar
This pretty pearl
coin purse would make a beautiful addition to any woman’s handbag. The metal edging
and paper-thin red cloth interior of this piece give the impression of age, probably
around the 1920s. However, the plow pin attached to it may not be part of the original
design. Perhaps not created intentionally to fool collectors, even a rough reproduction
can still cause a collector to part with big bucks for no good reason.
Photo © 2000 Nick Cedar |
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